Preview Agenda

Preview Agenda

Agenda At A Glance

SEE FULL AGENDA

Day 1

  • Panel - AI Agents and the New Agency Operating Model: 2027 Staffing and In Housing Plans
  • Panel - Safeguarding Flexibility and Control in an Era of Fewer, Bigger Partners
  • Case Study - Owning the Narrative: Demonstrating Procurement’s Value In The Age Of AI

Day 2

  • Keynote Case Study - ‘Fast-Vertising’ Without Friction: Redesigning Procurement for Speed
  • Panel - Rethinking Agency Compensation In The Age Of AI
  • Workshop - Getting Your Font House In Order

Day 3

  • Keynote Presentation - The Human Side of AI: Resource Optimization in a Data-Driven World
  • Panel - The Future-Ready Marketing Procurement Team: Skills, Roles, and Capabilities for the AI Era
  • Fireside Chat - From Spend Visibility to Impact Visibility: Telling The Story To The C-Suite
img