Procurecon Marketing Webinars

Be Social, Effectively & Cost Effectively

Featuring: Peter Friedman, CEO, LiveWorld

Key Highlights:

• Learn how social media is the most cost effective form of marketing
• How social media ROI can be proven
• Real case studies from successful brands who have built a social media program from scratch, using Peter's best practices

You will leave this webinar with comprehensive social media ROI models that you can apply immediately!

Leveraging Excess Assets To Support Procurement Goals

Featuring: Kevin Farkas, Executive Vice President, Active International & Don Deegan, Chief Financial Officer, Equipment Transport, LLC

Benefits of this session include gaining an understanding of:

• Today’s corporate trade model and determining when it makes the most sense
• What non-disclosure really means and how leverage is created
• How Procurement can use trade to meet a variety of business challenges
  • Excess inventory, surplus owned or leased real estate, surplus capital equipment
  • Extend a budget
  • Generate immediate cash flow
  • Increase return on assets
  • Decrease a variety of expenses
• Considerations for evaluating barter/corporate trade
• Real success stories