November 18 - 20, 2024
JW Marriott LA LIVE, CA
Raphaela Cristiano-Davis is SVP, Finance Managing Director at EVERSANA INTOUCH. After obtaining her degree in finance with a minor in accounting from DePaul University, Raphaela discovered her passion for finance within the marketing sector. Over her 30-year career, she has worked with three agencies, dedicating the last 15 years to EVERSANA INTOUCH. Her leadership has been instrumental in driving the agency’s financial growth and operational efficiency.
In the dynamic world of life sciences, procurement professionals face the ongoing challenge of driving innovation while balancing cost efficiency. This panel discussion brings together industry experts to explore the strategies and technologies transforming marketing. Discover how AI-forward pricing can optimize costs and how applications can safely accelerate speed-to-market while reducing expenses. Learn about the impact of omnichannel personalization on customer engagement and satisfaction and ways to utilize these tactics while maintaining the highest-quality standards. Join us to explore this delicate balancing act and uncover actionable insights to elevate your procurement efforts in the life sciences industry.
Check out the incredible speaker line-up to see who will be joining Raphaela.
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