ProcureCon Marketing 2024

November 18 - 20, 2024

JW Marriott LA LIVE, CA

Michael Cullen

Global Category Manager Waters Corporation

DAY 2: Tuesday, November 19, 2024 (OPEN TO ALL ATTENDEES)

1:40 PM Panel: To Infinity And Beyond: Delivering At The Speed Of Your Marketing Team

Lets face it, procurement often has an image problem of moving at a snail’s pace due to the myriad of rules, regulations, and company guidelines it must follow. However, our panel of experts have bucked this trend and delivered results in swift and agile fashion. 

In this session, you will learn how leading procurement teams took action to:

  • Revamp procurement processes
  • Partner more efficiently with their marketing business partners to stay ahead of upcoming negotiations
  • Incorporate business partner and supplier feedback in underlying procurement processes.
  • How to bridge the gap between your procurement and marketing teams to achieve mutually beneficial results

Check out the incredible speaker line-up to see who will be joining Michael.

Download The Latest Agenda