November 18 - 20, 2024
JW Marriott LA LIVE, CA
In 2024, the ANA and 4As examined the role value plays in the client-agency relationship and what factors into a successful long-term client-agency relationship. This presentation details out those findings along with steps marketing procurement can take to strengthen existing relationships.
Check out the incredible speaker line-up to see who will be joining Matthew.
Download The Latest Agenda