ProcureCon Marketing 2024

November 18 - 20, 2024

JW Marriott LA LIVE, CA

Kim Harrison-Johnson

Sourcing Marketing and Events Director LinkedIn

DAY 1: Monday November 18, 2024 (OPEN TO ALL ATTENDEES)

8:50 AM Practitioner Case Study/Presentation: Delivering Marketing Procurement Excellence During A Business Transformation: Applying Leading Procurement Practices In A Dynamic World

Kicking things off will be a high energy presentation discussing how one leading brand took the standard procurement tools we all know and love (Category Management, Strategic Sourcing, Spend Analysis, etc.) and applied them successfully within the marketing category to drive results. You’ll get key takeaways on how their team

-       Became a trusted partner to their marketing business partners

-       Delivered value beyond savings

-       Positioned their team to deliver success

DAY 2: Tuesday, November 19, 2024 (OPEN TO ALL ATTENDEES)

4:50 PM Festivus At Procurecon Marketing - Grievances For Group Problem Solving

At ProcureCon, you don’t just learn new ideas – you have an opportunity to have your issues and challenges validated and hear new ones that might surprise you!

During our Festivus session you’ll have a safe space to air your grievances, but also the opportunity to hear ideas and solutions from others that will allow you to return to your company with solutions for your biggest issues. And who knows, a Festivus miracle could be upon us!

Check out the incredible speaker line-up to see who will be joining Kim.

Download The Latest Agenda