Katie Freeman | ProcureCon keting

Day 2: Tuesday, November 18, 2025

1. Supplier Consolidation

Katie Freeman, Strategic Sourcing Manager - Medtronic

2. Negotiating With Paid Media Agencies

Tomasa De La Riva, Global Strategic Sourcing Manager – Electronic Arts (EA)

3. How To Structure Marketing Procurement

Kaleigh Panther, Category Manager, Marketing North America Procurement - Syngenta 

4. Leveraging GenAI for Enterprise Procurement Transformation

Gary Lin, Procurement Manager, Marketing Services - Tiffany & Co. 

5. Unique Challenges Of Compliance In the Healthcare Sector

6. Incorporating Sustainability In Your Marketing Spend

Check out the incredible speaker line-up to see who will be joining Katie.