ProcureCon Marketing 2024

November 18 - 20, 2024

JW Marriott LA LIVE, CA

Jessica Wendt

Marketing, Media & Sales Procurement Manager Danone

DAY 2: Tuesday, November 19, 2024 (OPEN TO ALL ATTENDEES)

2:20 PM Presentation: Procurement's Strategic Role In The Meteoric Rise Of Influencer Marketing

Come learn from Linqia and Danone about how big influencer marketing has become for marketers and why brands need to be investing in the space. We will unpack what's important in determining the right influencer marketing partner, best practices for executing an RFP, and how to ensure you are maximizing the value of the influencer marketing investment. 

Check out the incredible speaker line-up to see who will be joining Jessica.

Download The Latest Agenda