J. Francisco Escobar serves as a business management advisor to advertisers, service providers, and intermediaries in the marketing services industry. The organization was formed in 2003 as a Minority Business Enterprise. Francisco has developed and implemented numerous processes to improve relationships between marketing stakeholders and their supplier-partners. Additionally, JFE International Consultants regularly conducts seminars on optimizing relationships with Marketing Procurement, educating all parties about the latest trends and best practices.
Francisco has been heavily involved in all aspects of commercial relationship management for over three decades, structuring, negotiating and executing “win-win” agreements across a number of categories including advertising, public relations, promotions, experiential/events, interactive, and co-op marketing.
Francisco was educated in a multicultural environment gaining fluency in Spanish, French and Italian. Following advanced studies in Economics and a Masters in Business Administration, he gained 23 years of experience with Texas Instruments in global financial, marketing and procurement management.
Check out the incredible speaker line-up to see who will be joining J. Francisco.