In today’s fast-changing marketing landscape, staying ahead means more than just managing costs—it requires strategic foresight. Join top marketing agencies and procurement experts as they unpack the latest trends shaping the industry, from AI and creator marketing to media transparency and ESG. This dynamic panel will explore how procurement professionals can better align with marketing goals, drive value beyond savings, and position themselves as true partners in brand growth.
As brands strive to deliver unified, frictionless customer experiences across every channel, procurement plays a critical yet often underrecognized role. This panel explores how procurement can help drive customer satisfaction, brand loyalty, and operational excellence in an increasingly connected world.
Check out the incredible speaker line-up to see who will be joining Diana.
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