R3 (Past Sponsor)

R3 is a leading global, regional, and local consultancy group focused on improving the effectiveness and efficiency of marketers and their agencies. As an independent consultancy, we enable our clients to achieve a competitive edge and a better return on investment from agencies, media and marketing spend. With over 100 people in the US, Asia and EMEA with partners in LATAM, we work with twelve of the world’s top twenty marketers.

Return on Agencies- we help marketers find, pay, and keep the best possible agency relationships – covering Creative, Media, PR, Digital, Social, Performance, Event, Promotions and CRM. We take the lead on improving the integration process through proprietary software and consulting.R3’s services include agency remuneration, performance tracking and agency audits.

Return on Media - we offer professional analysis of the media process, planning and buying with proprietary benchmarks and tools to set and measure performance. We conduct financial audits to validate and benchmark transparency.R3’s services include effectiveness audit, media benchmarking and media financial audits.

Return on Investment - using a bespoke and proprietary methodology, we help benchmark and provide insights into how your digital strategies perform in your category and across categories. R3’s services include a digital ecosystem evaluation and marketing effectiveness.