November 18 - 20, 2019
Hyatt Regency Austin, TX
Beekman Associates is the global leader in agency compensation assessment and benchmarking, assessing over $10 billion annually for many of the world’s leading advertisers. Our transparent, fact-based approach to data driven marketing procurement and process alignment allows us the ability to execute long-term, sustainable improvements for brands.
Beekman Associates developed the RightSpend® (Saas) system to enable our clients greater control over their marketing spend utilizing real-time databases unmatched in the industry.
RightSpend® is a comprehensive, flexible, web-based tool that allows clients the ability to build, assess and benchmark agency scopes of work, staffing plans and agency fees from start to finish on their own, putting them in control of their marketing spend. The benchmarking data covers 75 global markets for all 10 types of agencies including creative, media, digital, direct, event, pharmaceutical, production and public relations.