ProcureCon Marketing 2025

November 17 - 19, 2025

Austin, TX

Lyle Griesemer

Performance Media Manager The Kroger Company

As a Performance Media Manager at Kroger, Lyle's role involves propelling performance media strategies through strategic optimizations and impactful creative solutions. With a keen eye for detail and over 12 years of grocery retail experience, Lyle strives to maximize advertising effectiveness and drive measurable results, ensuring Kroger remains at the forefront of innovative and successful marketing initiatives.

Check out the incredible speaker line-up to see who will be joining Lyle.

Download The Latest Agenda