ProcureCon Marketing 2025

November 17 - 19, 2025

Austin, TX

David Houle

Futurist Futurist and Author of “Brand Shift: The Future of Brands and Marketing Guest Speaker
David Houle is a futurist, thinker and speaker.   Houle spent more than 20 years in media and entertainment. He has worked at NBC, CBS and was part of the senior executive team that created and launched MTV, Nickelodeon, VH1 and CNN Headline News

 Houle has won a number of awards.  He won two Emmys, the prestigious George Foster Peabody award and the Heartland award for “Hank Aaron: Chasing the Dream”. He was also nominated for an Academy Award.

Houle is consistently ranked as one of the top futurists and futurist keynote speakers on the major search engines and in the world today.  In the last five years he has delivered keynotes on six continents and twelve countries. He is often called “the CEOs’ Futurist” having spoken to or advised 2,500+ CEOs and business owners in the past seven years.
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 In February 2010 he also became a featured contributor to Oprah.com and his column can be found at www.oprah.com/davidhoule .  His eight-year old blog www.evolutionshift.com, with the tag line “A Future Look at Today” is one of the world’s most respected futurist blogs.  In 2013 he launched www.futurewow.com a curated visual look into the future.

 Houle is a successful author of six books. His first book, the influential and highly acclaimed “The Shift Age” was published in 2008.  His second book, “Shift Ed: A Call to Action for Transforming K-12 Education” was published in April 2011 by Corwin.   “The New Health Age: the Future of Healthcare and Medicine in America” was published by Sourcebooks in December 2011 and became a #1 category best seller on Amazon.  His fourth book, “Entering the Shift Age” was published by Sourcebooks in January 2013 and reached #1 best seller in the category of Business Planning and Forecasting. He published the already influential short eBook “Is Privacy Dead?  The Future of Privacy in the Digital Age” in November 2013.  In September 2014  “Brand Shift:  The Future of Brands and Marketing” written with co-author Owen Shapiro was published.

Houle is Futurist in Residence and Guest Lecturer at the Ringling College of Art + Design

Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda