Senior Strategist, TeamPeople Lead for Internal Meetings and Events Novartis
Bill is a marketing and communications
strategist and creative director with a broad range of experience and
achievement – learning and performance improvement … creative
development...multi-media production…meeting and live event production – all
are within his purview.
During his life, Bill has been a
bartender for 3 U.S. Presidents, ran a white water rafting company and worked
backstage with Maroon 5, ZZ Top, Bare Naked Ladies, Huey Lewis and The News and
Wayne Newton, among others.
Early in his career, Bill spent several years at Fieldcrest Cannon where he was
instrumental in the development of the first fully licensed Martha Stewart
Program within K-Mart, for which he was twice awarded the Edward Cosper
Industry Award for Marketing Excellence.
Since then, Bill has collaborated on
the agency side creating and producing advertising and marketing brand
campaigns in support of meetings, live events, sales training and other
communications projects in the healthcare and pharmaceutical industries.
He has worked within many therapeutic classes and created unique branding and
marketing communication initiatives for Pfizer, Novartis, Bristol-Myers Squibb,
IBM, Merck, Abbott, Lilly, Allergan, GlaxoSmithKline and Purdue.
Check out the incredible speaker line-up to see who will be joining Bill.
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